Blur is very proud to have worked together on one of the Des Moines greatest collaborations. Last year the Des Moines Symphony commissioned a new piece by Steve Heitzeg, each movement of the composition corresponded with a different sculpture in the John & Mary Pappajohn Sculpture Park. Blur’s role was to create a video installation of each movement and work of art. Matching the mood of the music to the mood of the visual aspect was fun and challenging. This video is just one movement of the piece.
This full film installation was sent to every art center in the United States. It now can also now be purchased, information is on the end of this video.
Production on this project was a lot of fun, despite the serious nature of the message. We obtained a location in the east village, just above Ricochet. The industrial brick wall, and natural low light really lent itself to the ad’s look and feel. The actors were absolutely professional, and a pleasure to work with.
Overall, it was a pleasure to partner with Orchard Place, and help bring to light an often misunderstood ailment. The ad will run through the month of May 2014.
Des Moines University, DMU, is one of the most unique medical schools in the U.S. Des Moines University is an osteopathic medical college located in Des Moines, in the U.S. state of Iowa. Des Moines University is the second oldest osteopathic medical school and the fifteenth largest medical school in the United States.
When the school is recruiting new students they not only need to sell their school, they also need to sell the City of Des Moines. DMU hired Blur, a video production company in Des Moines, to create a high impact marketing film to showcase the school, the students and the city. The project took about 9 months to complete. The film features an original track made by Jon Locker and his team at the Sonic Factory. Blur was proud to have partnered with a local music team for this film. The overall concept was fun to work with and the Blur creative team did a full storyboard to go with the track and ultimately help us produce a high energy and fun film. Brian Fiser, with Blur, did the shooting and editing.
We tip our hats to DMU for allowing us to have so much creative flexibility with this project and we couldn’t be happier with the final product.